My First Lean Startup Adventure

By Alison Gold — Apr 1 14

Are you an impatient social changemaker?  Are you looking for different ways to test if your organization’s latest idea can plausibly have impact?  Then you might have heard of the Lean Startup, which advocates, “experimentation over elaborate planning, customer feedback over intuition, and iterative design over tradition ‘big design up front’ development.”

When my team at Living Cities first read Eric Reis’ book The Lean Startup, we were intrigued, but also curious, what would it really take to apply this methodology in our own work of connecting low-income people to economic opportunity? I took the Lean Startup plunge and now share with others what I learned about applying the methodology in the new Living Cities’ Case Study: My First Lean Startup Adventure: Using Build-Measure-Learn to Support Strong Cross-Sector Partnerships.

Through My First Lean Startup Adventure, you’ll learn:

1.     What does it take to apply Build-Measure-Learn?  I go step-by-step through all the  activities, and estimate the time it took to complete them.

2.     What resources can you use to apply Build-Measure-Learn? I share resources that were useful to me in creating my Lean Startup experiment, and share examples of what I created.

3.     When is Build-Measure-Learn a waste of time?

Download My First Lean Startup Adventure: Using Build-Measure-Learn to Support Strong Cross-Sector Partnerships.  Living Cities also invites you to share how you’re using the Lean Startup for social change.  Join us on our blog at or on Twitter at @Living_Cities and/or @AKGold11 using hashtag #leanimpact.

Alison Gold | Assistant Director of Knowledge & Impact

Alison Gold is the Assistant Director of Knowledge & Impact at Living Cities. Her aim is to “hack” the culture of social change practitioners, funders and policymakers in order to create open and frank opportunities to learn about successes and failures, advance the best and most current thinking from Living Cities’ work and others, drive efficient use of resources, and achieve population-level results for low-income people.

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Lean Impact is a Learning Community dedicated to helping Social Good Organizations use Lean Startup Principles